Privacy Policy
Last updated: 26 September 2026
1. Introduction
Alif Trust Real Estate L.L.C S.O.C (“Alif Trust”, “we”, “us”, or “our”) respects your privacy and is committed to protecting the personal data you share with us through the website aliftrust.ae (the “Website”) or when you contact us by phone, WhatsApp, email, or in person. This Privacy Policy explains what information we collect, how we use it, and the choices and rights available to you, in line with UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (“UAE PDPL”).
2. Who We Are
Alif Trust Real Estate L.L.C S.O.C is a licensed real estate brokerage based in Dubai, UAE (ORN 62520, RERA Permit No. 1862573467).
Office 501-8, Tameem House, Al Thanyah First, Dubai, United Arab Emirates
Phone / WhatsApp: +971 50 538 6802
Email: info@aliftrust.ae
3. Information We Collect
We may collect the following types of information:
Contact details you provide through our forms, WhatsApp, phone, or email, such as your name, phone number, and email address. Enquiry details, such as the property or investment you are interested in, your budget, or your preferred contact method. Technical information collected automatically when you browse the Website, such as your IP address, browser type, device information, and pages visited, typically gathered through cookies and similar technologies (see Section 5).
We do not knowingly collect sensitive personal data (such as financial account numbers or identity documents) through the Website itself; such information, if needed, is exchanged securely through separate, direct channels once you engage us for a transaction.
4. How We Use Your Information
We use the information we collect to respond to your enquiries about properties and investment opportunities, to contact you by phone, WhatsApp, or email about listings, market updates, or services you have asked about, to prepare and manage property transactions and related documentation, to improve our Website and services, and to comply with our legal and regulatory obligations under UAE law, including RERA requirements.
We do not sell your personal data to third parties.
5. Cookies and Similar Technologies
The Website may use cookies and similar technologies to keep it functioning correctly, remember your preferences, and understand how visitors use the Website so we can improve it. You can control or disable cookies through your browser settings; please note that some parts of the Website may not function as intended if cookies are disabled.
6. How We Share Your Information
We may share your information with developers or property owners directly relevant to an enquiry or transaction you have asked us to pursue, service providers who help us operate the Website or our business (such as hosting or communication platforms), acting only on our instructions, and government or regulatory authorities, such as the Dubai Land Department or RERA, where required by law or necessary to complete a transaction.
We require any third party we share data with to protect it and use it only for the purpose for which it was shared.
7. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes described in this Policy, including to satisfy any legal, accounting, or regulatory requirements, after which it is securely deleted or anonymized.
8. Data Security
We take reasonable technical and organizational measures to protect your personal data against unauthorized access, loss, misuse, or alteration. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
9. Your Rights
Under the UAE PDPL, subject to certain conditions and exceptions, you may have the right to request access to the personal data we hold about you, request correction of inaccurate or incomplete data, request deletion of your data, object to or request that we restrict certain processing of your data, and withdraw any consent you have previously given, where processing is based on consent.
To exercise any of these rights, please contact us at info@aliftrust.ae or +971 50 538 6802. We will respond to your request in accordance with applicable law.
10. Children’s Privacy
The Website is not directed at children, and we do not knowingly collect personal data from individuals under the age of 18. If you believe a child has provided us with personal data, please contact us so we can remove it.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or in the law. The updated version will be posted on this page with a new “last updated” date.
12. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us at info@aliftrust.ae or +971 50 538 6802.